22, Jan 2024
How to Calculate TAM SAM and SOM: An Improved Method with Neuron360

The Advantages of Calculating TAM,SAM,and SOM with Neuron360

To get TAM,you’ll need up-to-date data to see your potential customers and actual market size. You must know specific data of your target clients,such as the industry,industry segment,company size,and location. This is where Neuron360 comes into play.

The Neuron360 is a database for professional and company profiles worldwide. All data are GDPR-compliant with near real-time updates. The following information can be found:

60 Million+ B2B Leads
It has over 60 million B2B leads compromising technology users,influencers,and C-suite decision-makers. B2B companies can shorten their sales cycles by targeting potential clients who know the value of their product or service.

Sourced from over 800 million global public profiles,more than 65 data fields such as email address,job title,company name,primary phone number,and more.

200 Million+ Companies
With over 200 million company profiles,you can find detailed information that is sourced and standardized from hundreds of public sites and datasets.

Firmographics contain industry sectors,revenue,and number of employees. It helps you find the right companies to target.

Technographics contain what technological products each company uses and which vendors they have bought from. It reflects their interest in certain technical products and qualifications to be a potential client.

 

Understanding Total Addressable Market Analysis

The total addressable market (TAM) analysis measures the industry’s profit potential and realistic revenue growth IF 100% of the market is achieved. It gives the possible revenue that startups and existing businesses may obtain in targeting specific markets.

Here are the benefits of TAM on decision-making and business strategies.

TAM can open perspectives on growth
Many people are surprised when their business earnings today are simply a sliver of what they can earn at a maximum. TAM not only informs a business or product’s potential,it also motivates the company to grow.

TAM determines business potential by market size
For pioneering entrepreneurs,it also gives the “go or no” sign to potential business ideas. If the TAM is high,investors are more likely to be on board and provide financial backing.

 

How to Compute Total Addressable Market (TAM) with Neuron360

TAM’s top-down method uses industry research and market reports. It shows you the macro economy of your industry. The top-down approach is used to take a large population of the sector and then narrowing down to your target market.

Using Neuron360,you can use technographic and firmographic profiles to get a more accurate industry size.

For example,an IT security company wants to offer a new kind of anti-ransomware software to large financial businesses. Through Neuron360 company firmographic profiles,you can find the number of large enterprises. You can use revenue and number of employees to determine company sizes.

Let us say that the number of large financial businesses worldwide is 1 billion. However,according to their technographic profiles,only 50% use anti-ransomware similar to their product. This means that 50% will already be familiar with what they have to offer and express interest.

50% x 1 billion companies = 500,000,000 potential clients

The company plans to offer a free trial of their software and a premium version at the end of the trial with a $100 per year annual subscription. If they multiply this by their number of potential clients worldwide:

TAM = 500,000,000 x $100 = $50,000,000,000

The company could profit up to $50 billion if they were to market globally.

* Note that this is an example only,and all figures do not reflect actual data.

 

Unveiling the Serviceable Available Market (SAM) with Neuron360

Serviceable Available Market (SAM) is a served segment of a market or TAM. The segmentation of the market is often used to improve qualifying leads and targeted marketing. SAM is based on the willingness of potential clients to pay for a product or service that the company is willing to serve.

The TAM can be segmented in different ways. In Neuron360,users can segment TAM by firmographic data such as location or industry.

Let’s use an example we have used for TAM. With 500,000,000 potential clients,they use the filters in Neuron360 to target the ones in the US first.

They found that 10% of their potential clients are located there.

10% x 500,000,000 = 50,000,000 US potential clients.To calculate SAM,they multiply the number of potential US clients by the price of their product:

SAM = $100 x 50,000,000 US potential clients = $5 billion

SAM market analysis then shows that the company can have $5 billion in sales with their new product in the US alone.

 

Exploring the Serviceable Obtainable Market (SOM) Key Discussion Points

The serviceable obtainable market (SOM) is the market size you can realistically capture or your actual possible market share and expansion. The factors to consider in this category are your resources to target them and your competition.

Using the example above,the IT security company discovered that its competitors have a monopoly over credit card companies. 30% of their potential US clients are credit card companies. Therefore,their product’s SOM would be:

SOM = 70% x 50,000,000 US potential clients x $100 = $3,500,000,000

The IT security company’s SOM analysis for their product is $3.5 billion from 35 million potential clients in the US that are not credit card companies.

 

Utilize Neuron360 for More Insights

The Neuron360 B2B data platform is a market analysis tool used for various purposes,such as segmentation,TAM analysis,account targeting,and lead generation. Many of our clients have obtained marketing insights that drive strategic decision-making through Neuron360 to embark on untapped opportunities. 

Equipped with Rhetorik AI tools,it standardizes and normalizes data worldwide into an organized and cohesive system for your use. See our video demonstration or schedule a personalized demo at your convenience to experience how Neuron360 can give you your more accurate TAM,SAM,and SOM with the link below.

Rhetorik | Neuron360

26, Dec 2023
Electronics Recycling Atlanta: Pioneering Green Computing in Metro Atlanta

Electronics Recycling Atlanta: Leading Electronic Waste Solutions

 

Electronics Recycling Where Possible Atlanta: Blazing A Trail in Eco-Friendly Solutions

At the center of electronics reusing in Atlanta georgia,our company offer innovative and also lasting remedies to manage your electronic rubbish. Our solutions accommodate a wide variety of gadgets coming from pcs to smart devices,ensuring they are recycled properly and efficiently.

Find out more about Local Electronics Recycling Atlanta Experts,

Atlanta Electronics Recycling: Your Companion in Lasting Fingertip

Our Atlanta electronics reusing company is your partner in the maintainable disposal of electronic waste. Our experts deliver modified services for disposing of laptops pc,tablet computers,and other electronics,guaranteeing they are processed along with the utmost look after the setting.

Join our company in our objective to ensure green computer as well as reduce e-waste in Atlanta ga and past.

Dispose of Digital Dump Effectively with Atlanta Georgia Recycling where possible

Effectively get rid of your digital waste with our Atlanta georgia reusing solutions. Our team take care of all kinds of electronic waste,ensuring they are actually recycled or disposed of in one of the most environmentally friendly kind possible.

Our devotion to electronic misuse recycling and data safety and security makes us the optimal option for your electronics reprocessing necessities in Atlanta.

Reprocess Atlanta: Eco-Friendly Electronics Recycling Where Possible Solutions

Reuse Atlanta offers environment-friendly electronic devices recycling solutions developed to meet the particular requirements of businesses and individuals alike. Our extensive technique features information destruction and also the ethical recycling of components,ensuring your laptops pc and electronics are managed sustainably.

Atlanta’s Response to Accountable Electronic Devices Recycling

As Atlanta’s response to accountable electronics reprocessing,we are actually committed to giving top-level solutions that cover all facets of e-waste control. From information devastation to the recycling where possible of IT tools,our experts manage each step with miraculous care and professionalism and trust.

A Case Discussion on Market‐Based Extended Producer Responsibility: The Minnesota Electronics Recycling Act

Pick our team for a comprehensive remedy to your electronics reprocessing needs,ensuring each information security and also ecological security.

Recycling Center Atlanta: Your Destination for Eco-Friendly E-Waste Disposal

Our Recycling Where Possible Facility in Atlanta georgia is your go-to location for green e-waste disposal. Our company provide services for the liable recycling where possible of a broad array of electronic devices,adding to an even more maintainable as well as greener Atlanta georgia.

Join our company in our efforts to form Atlanta ga a leader in electronic devices reprocessing as well as environmental accountability.

Electronics Recycling Atlanta Georgia: Breaking The Ice in Eco-Friendly Solutions

At the center of electronic devices reusing in Atlanta ga,our team focus on giving environment-friendly services for all your e-waste needs. From personal computers to smartphones,we ensure secure,responsible reprocessing practices.

Atlanta’s Premier Solution for Electronic Rubbish Recycling Where Possible

As a leading solution in Atlanta ga for digital misuse recycling where possible,our company honor ourselves on our complete strategy. Our company manage all kinds of electronic units,guaranteeing their effective recycling while sticking to records surveillance and personal privacy requirements.

Dispose of Electronic Dump in Atlanta Georgia along with Peace of mind

Confidently get rid of your digital dump in Atlanta ga along with our professional companies. Our company offer protected and ecological disposal alternatives for all sorts of digital devices,coming from laptop computers to tablet computers.

Reuse Atlanta Georgia: Your Partner in Lasting Electronic Devices Recycling

In Atlanta georgia,our team’re your companion in lasting electronics reprocessing. Our company provide to a large variety of electronic refuse,ensuring eco-friendly responsible handling as well as recycling where possible.

Our companies are developed to lower the eco-friendly influence of electronic waste,producing our team a forerunner in Atlanta ga’s reusing field.

Completely Transforming Electronic Misuse Recycling Where Possible in Atlanta Georgia

Enhancing digital misuse recycling where possible in Atlanta ga,our experts pay attention to impressive techniques to recycle electronic gadgets. Our advanced facility deals with whatever coming from records destruction to hardware recycling,making certain comprehensive e-waste management.

Atlanta Georgia Recycle: Effective Solutions for Electronic Refuse

Join our Atlanta ga reprocess course for helpful answers in handling your digital waste. Our company focus in reusing a variety of devices,supporting a more lasting area.

 

1, Oct 2023
What Is SEO and How Can It Help Your Business?

Search Engine Optimization (SEO) is an intricate set of techniques and strategies which,when implemented correctly,can lead to a significant increase in the number of visitors to your website. SEO works by optimizing content with relevant search terms and keywords; constructing a solid internal linking structure for better navigation through the website; as well as ensuring that all pages are indexed properly by search engines. These practices help boost your web presence on result pages,thus driving more organic traffic towards your site. With effective SEO,like the services offered by a San Diego SEO agency,you can create a strong platform for long-term success and ensure maximum visibility for your online venture!

Understanding SEO Strategies and Tactics

SEO,or Search Engine Optimization,is a set of strategic and tactical steps used to maximize visibility and ranking in organic search engine results. By optimizing website content,backlinks,meta tags,and more,businesses can increase their online presence and drive more relevant traffic to their websites – with potential for improved bottom lines! SEO provides an effective way to reach out new customers as well as expand business opportunities.

To make the most of SEO efforts,it’s important that businesses create content tailored specifically to target markets; this content should be keyword-rich with topics related to the industry. Further success may be garnered by utilizing best practices such as regularly updating content and acquiring quality backlinks plus linking externally (where appropriate). Ultimately though targeting & using the correct keywords/phrases/terms are fundamental if you want your SEO endeavor to achieve maximum impact.

What is Local SEO and How Does It Impact Your Business?

Have you ever considered the potential of local SEO? It’s a powerful form of search engine optimization that can help you build brand awareness and reach more local customers. With tactics like optimizing web content for specific regions,targeting local audiences with unique content,building local citations and links,and updating business information in relevant directories – your website could be experiencing increased website traffic,rankings,and conversions! Not only this but improving your presence in local searches will also have a positive affect on your company’s online reputation as customers can easily find what they need from you. Take advantage of all that Local SEO has to offer; it really is an effective way to strengthen your brand locally.

18, Aug 2023
Digital Currency’s Ascendance: A New Era in Currency

Overview: The Digital Revolution

As technology advances,the shift from physical to digital currency is increasingly evident. With online banking to cryptocurrencies like Bitcoin,the digital world is redefining our monetary transactions. But what does this imply for the future of traditional cash? For more context visit -.

The Emergence of Digital Currency

Daily Digital Transactions

By using the advent of debit cards and online banking,digital transactions are turning into a regular part of our routine lives. Even those who write paper checks are basically transferring digital funds between accounts. Salaries,rent,and bills have become just digits on a screen.

Bitcoin: A Decentralized Digital Currency

Bitcoin,launched in 2009,has become a emblem of the digital currency era. Stored in a “digital wallet,” it works without the control of central authorities. But its value is solely digital and not validated by any central institution,making it vulnerable to scams,like the 2015 fraud scheme that cost investors an estimated 300 million euros. Advice: Be careful with investments promising high returns,especially with unregulated currencies like Bitcoin.

Our Future with Electronic Money

Blockchain: The Underlying Technology

Beyond Bitcoin,the underlying blockchain technology is what’s likely to last. This intricate system allows for indisputable proof of every electronic transaction,eliminating the need for banks as intermediaries.

The Role of Banks in a Digital World

Banks must adapt to the rising trend of digital currency or risk losing power. While e-money has not fully taken over,the shift towards it could be inevitable.

Problems and Worries

The Enduring Appeal of Cash

Despite the rising popularity of digital currency,many people still prefer cash. Concerns about security and privacy,along with mistrust of intelligence agencies,contribute to this reluctance.

State’s Push for Cashlessness

Certain countries,like Iran,are endeavoring to abolish cash. This move allows total control over the money supply by the central bank,a concept that creates heated debate.

Adoption and Resistance

The Role of Governments and Central Banks

Globally,governments and central banks are examining the prospects of digital currencies. Some,like China,are even experimenting with their own central bank digital currencies (CBDCs). These efforts show a recognition of the growing role of digital transactions and the need to adjust to a changing financial landscape.

Safeguarding Digital Money: Security and Regulation

With the rise of digital money,protecting these assets becomes crucial. Regulations must be put in place to stop fraud and guarantee the integrity of transactions. Furthermore,users must be informed about the risks and how to secure their digital assets. This involves not only regulation by authorities but also personal accountability.

The Environmental Impact

A frequently neglected factor of digital currency is its effect on the environment. Creating digital currencies like Bitcoin requires a significant amount of power. In some cases,this can lead to increased carbon emissions and other environmental issues. Sustainable practices and innovations must be developed to mitigate these impacts,ensuring that the digital currency revolution does not have a cost to the planet.

The International Landscape of Digital Currency

How Developing Countries Are Embracing Digital Currency

In many growing markets,digital currency is becoming a feasible alternative to traditional banking. With large portions of the population without access to regular banking services,digital wallets and mobile money provide an available financial solution. This transformation has the potential to improve financial inclusion and enable local economies.

Digital Currency and Ethical Considerations

The rise of digital currency presents new ethical considerations. Including the openness of transactions to the potential for discrimination of those without access to technology,these ethical dilemmas require careful examination and regulation. Guaranteeing that the digital currency landscape is fair and accessible to all is a task that must be addressed as the technology progresses.

Cultural Aspects of Digital Currency Adoption

Various cultures globally possess unique attitudes towards money and technology. Grasping these cultural nuances is essential for the successful adoption of digital currencies. From the comfort with technology to faith in governmental and financial institutions,cultural factors can shape how digital currency is received and used.

Conclusion

Digital money is making inroads into modern life,but coins and bills are unlikely to be fully replaced in the near future. While Bitcoin and other digital currencies are on the rise,they are still too volatile to replace standard money. The future could hold a shift in this direction,but the road is filled with uncertainties and complexities. The balance between innovation and tradition remains fragile.